Post from RICOH THETA. – Spherical Image – RICOH THETA

We live in a virtual world. Go to any restaurant and look at the social interaction of the diners. Half of them will be looking at their smart phones at any one time. Like it or not we are obsessed with our virtual world, on line,always . Accepting this is so, commerce and marketing will have to adjust to this new world. We were among the first business to use virtual reality and create 360 degree panoramas. We used this technology in its infancy to record the studios of FRANCIS BACON and provide the images that allowed the studio be disassembled  in london and be reassembled in Dublin. The process involved setting up a camera like an engineering level and taking 13   images ,each with a 40% overlap and merging the images as best we could on the computer. Today we take images in one click of the camera, a special camera with two fisheye lenses which has built in software to give totally immersive spherical images which appear on the screen as virtual image of the location photographed. Move the smart phone that displays the image, left and your image rotates left, tilt up and you look up, tilt down and you look down. View the image on  virtual immersive headset and you get the total experience of the image. We are still experimenting with the technology both with photographs and video. We will find commercial applications for this technology, and being one of the explorers we will lead the way  just like we did at the early stages of digital imaging. My father used to say that we used to find a cure for which there was no known disease. But when the need came we had the cure. Post from RICOH THETA. https://theta360.com/s/pOyDWD1G6FSk1mkSqvVnsjlRo

Post from RICOH THETA. – Spherical Image – RICOH THETA